educational brochure

Don’t Be Rude, Try Our Food is a brochure I generated for a college project, with the objective to deliver statistics and information about food waste in America to young people. I created an infographic and used bright colors to create an appeal to a modern audience.

 

DISCOVERY PROCESS

Brainstorming sessions for layout, copy and logo for different versions of the brochure looked like the sketches below

sketch 3.png
 

METHODOLOGY

illustration art direction.jpg
 

Illustration ideation below for brochure cover

 
drawing.png
 

I created prototypes for the various versions of this brochure, the below brochures show the progression the final brochure experienced before a final version

 
Juan_Brochure_MockUp 2.0.jpg
Juan_Brochure_MockUp 2.02.jpg
 
 
color palette.png
 
 

Below is the inside layout for the final brochure

Thank you for looking.